Serasoft®
soft,
signature plush

Serasoft is our original plush fabric for blankets, throws, bedding and toss pillows, soft and cuddly for every day.

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Holiday Wishes Poinsettia
$24.00
This Christmas, add some functional décor to your home with our oversized Christmas throw blankets. Not only will the holiday wishes and poinsettia prints brighten up your décor, our signature Serasoft plush also helps keep you and your guests cozy from the winter chill.

  • Fabric: Serasoft
  • Size: Oversized 60 x 70 inches
  • Movability: Drapable
  • Border: 1.5 inch stitched
  • Reverse: Same
  • Fabric height: Medium
  • Warmth: All season
Cream Ash
$72.00 - $102.00
These sheets leave nothing to be desired because they have it all. What could be better than sleeping in a bed surrounded by Serasoft? Lovers of this bestselling blanket will rejoice that they can now sleep with plush sheets. Our indulgent sheet set will provide a new level of warmth never reached before...and offer complete comfort. It's probably the closest you'll ever come to sleeping on a cloud!

  • Genuine Serasoft plush fabric
  • All sheet sets include a fitted bottom sheet and a flat top sheet.
  • The King set comes with two king size pillowcases, the Queen and Full sets each come with two standard pillowcases, and the Twin includes one standard pillowcase.
  • Easy care machine wash
Please see the “Size & Fit” tab for detailed sizing information.
Pink Penguin
$24.00
When the kids come back inside from sledding, warm them up with a cup of hot cocoa and one of these adorable winter throw blankets. We’ve added pink penguins and blue snowflakes to our signature Serasoft plush for an oversized blanket that’s as soft and cozy as it is cute.

  • Fabric: Serasoft
  • Size: Oversized 60 x 70 inches
  • Movability: Drapable
  • Border: 1.5 inch stitched
  • Reverse: Same
  • Fabric height: Medium
  • Warmth: All season
Cream Blue Stencil Butter
$28.00 - $46.00
You don’t need to swap out your favorite plush blanket in warmer weather if it’s our SoSoft Lightweight Blanket. This lighter weight Serasoft® plush is breathable and moisture wicking, perfect for warmer nights and climates. It can also be used as a cozy layer for colder weather and climates.

  • Fabric: Serasoft
  • Size: Twin is 60 x 90 inches, Full/Queen is 90 x 90 inches
    and the King is 108 x 90 inches.
  • Movability: Drapable
  • Border: 1 inch stitched
  • Reverse: Same
  • Fabric height: Low
  • Warmth: All Season
$24.00
This kids' gift set is the perfect way to say "hello" or "happy birthday" to your budding paleontologist. Each decorative, reusable gift box contains a soft and snuggly dinosaur blanket and stuffed animal. Kids love to cuddle up with blankets when they are watching TV or traveling, and the cozy plush of our SoSoft throw helps them to be more comfortable during downtime.

  • Fabric: SoSoft
  • Size: 50 x 60 inches
  • Movability: Drapable
  • Reverse: Same
  • Fabric height: Low
  • See all of our Double Snuggle Sets.
Navy Steel Grey Mocha Latte Lavender Spa Blue
$24.00
This throw is one of our best loved, and it's easy to see why. You can relax in the extreme comfort of our classic Serasoft plush fabric, with perfectly placed sleeves and a foot pocket to keep your tootsies tucked in.

This practical throw blanket is just what you need for warmth while eating, reading, using a remote control, or anything that requires use of your hands. With a regular blanket, you'd have to rearrange, become uncovered, and let in the chill. The generously sized cowl neck and sleeves keep you covered up while getting stuff done, and the pouch in front lets you stash your remote, stylus, or pen for safe keeping. Our foot pocket is really special - there's no better way to stay covered up and warm!

  • Fabric: Serasoft
  • Size: 60 x 70 inches, one size fits almost everyone
  • Movability: Drapable
  • Reverse: Same
  • Border: 1 inch stitched
  • Fabric height: Medium
  • Warmth: All season
Linen Navy Steel Grey Burnt Red Mocha Latte Bark Lavender Spa Blue
$32.00 - $52.00
Serasoft is the original Berkshire fabric, and we consider it a core bed blanket for every home. It offers the perfect balance of weight, warmth and comfort. Use it as a top blanket in warmer months or the perfect layer to keep you cozy on blustery days. It's so soft, you just want to reach out and touch it. Sink into pure comfort and indulgence for a better night's rest.

  • Fabric: Serasoft
  • Size: This warm blanket comfortably fits twin, queen and king sized beds.
    The twin is 60 x 90, queen is 90 x 90 and the king is 108 x 90 inches.
  • Movability: Drapable
  • Border: 1 inch stitched
  • Reverse: Same
  • Fabric height: Low
  • Low fabric height makes it pill- and shed-resistant
  • Warmth: All season
Smoke Cuban Sand
$32.00
Sale: $20.00
Never lose your screen cleaning cloth again! Our Screen Cleaning Throw is a super soft throw blanket with the convenience of a screen cleaner right at your fingertips. The extra wide microfiber binding has enough surface area to clean tablets, smartphones, and glasses easily.

Only the Original BB Tech® Screen Cleaning Throw features our classic Serasoft® fabric: a warm, medium weight plush, perfect for a cuddling with when reading or surfing the web.

A great companion gift for a new smartphone, tablet, or e-reader device. Ideal for kids, college students, geeks, grandparents, yourself--everyone needs a clean screen!

  • Fabric: Serasoft
  • Size: 50 x 70 inches
  • Movability: Drapable
  • Border: 3 inch screen cleaning microsuede binding at the top and bottom
    of the blanket; 1 inch stitched on the sides
  • Reverse: Same
  • Fabric height: Medium
  • Warmth: All season
$18.00
Lean on them, hug them, rest your head, toss them…these Genuine Serasoft® bolster pillows are comfy for every day. You'll want to eat up this yummy cupcake print with pink and green dots. Pair it with the matching accessories in our Cupcake Collection for maximum cuteness!

  • Fabric: Serasoft
  • Size: 12 x 18 inches
  • Reverse: Same
  • Fabric height: Low
  • Warmth: All season décor
$18.00
Pink frosted cupcakes decorate this neckroll bolster pillow! It's great to support your neck or to toss on top of the bed. The log shape makes it unique and comfy. Find all the matching accessories in our Cupcake Collection.

  • Fabric: Serasoft
  • Size: 13.5 x 7.5 inches
  • Reverse: Same
  • Fabric height: Low
  • Warmth: All season décor
$22.00
This pink and purple princess crown pillow is so comfy and fun. It can be a decorative toss pillow, backrest, or the finishing touch to a princess bedding set. Made of fuzzy Serasoft®, it's irresistibly cozy...nothing less for her castle! Removable pillow case cover makes it easy-care, and easy to wash. Pair it with the matching accessories in our Princess Collection for maximum cuteness!

  • Fabric: Serasoft
  • Size: 12 x 18 inches
  • Reverse: Purple Serasoft
  • Border: Pink piped edge
  • Fabric height: Low
  • Warmth: All season décor
$20.00
eComfort Lap Readers are cute, soft, and functional! Kids can prop their book or tablet on this wedge rest so they can read or surf for hours without getting tired. Encourage kids to read with this fun reading accessory, or add it to their study corner. You can also use it for on-the-go travel in the car or plane. Genuine Serasoft® fabric with a dinosaur theme is oh-so fun and cozy. Find all the matching accessories in our Dino Collection.

  • Dinosaur lap reader is blue Genuine Serasoft with a dino applique
    on the front and the word "roar" on the back
  • Lap rest featuring a triangular wedge holds any size tablet or book
  • 12 inches wide and 6.5 inches tall
  • Soft foam center
$20.00
eComfort Lap Readers are cute, soft, and functional! Kids can prop their book or tablet on this wedge rest so they can read or surf for hours without getting tired. Encourage kids to read with this fun reading accessory, or add it to their study corner. You can also use it for on-the-go travel in the car or plane. Genuine Serasoft® fabric with a princess theme is oh-so fun and cozy. Find all the matching accessories in our Princess Collection.

  • Princess lap reader is pink Genuine Serasoft with a crown applique
    on the front and the word "princess" on the back
  • Lap rest featuring a triangular wedge holds any size tablet or book
  • 12 inches wide and 6.5 inches tall
  • Soft foam center
$22.00
Welcome the new bouncing baby boy with this adorable set of three 30 x 40 inch SoSoft™ plush baby blankets! Right after he’s born the first thing the new parents will do (after counting fingers and toes!) is wrap up their little guy up to keep him warm and comfy. The new sports fan is sure to feel safe and secure in one of these soft and snuggly blankets. And parents will love the sturdy, reusable woven basket included with each set.

  • Fabric: SoSoft
  • Size: 30 x 40 inches
  • Movability: Drapable
  • Border: 1 inch stitched
  • Reverse: Same
  • Fabric height: Medium
  • Warmth: All season
  • One blanket each in the following colors: Sports print, Peapod green, and Sky Blue
  • Includes reusable white woven basket tied with blue ribbon, perfect for gifting.
  • See all of our Baby Blanket Gift Sets.
Purple Posey Cherry
$37.00 - $57.00
Sale: $26.00 - $40.00
If you love our Genuine Serasoft blankets, but are looking for a touch of texture, this is the blanket for you. It's the same cozy and warm fabric as always, but a repeating double diamond pattern is ultrasonically emblazoned into the blanket. It looks like it has been quilted, but there are no threads! It is subtle but permanent, and will not wash out. Serasoft blankets are our signature product and we love bringing you new, fashion forward versions.

  • Fabric: Serasoft
  • Size: Comfortably fits twin, queen and king sized beds. The twin is 66 x 90,
    the full/queen is 90 x 90 and the king is 108 x 90 inches.
  • Movability: Drapable
  • Border: 1 inch stitched
  • Reverse: Smooth
  • Fabric height: Low
  • Warmth: All season
$38.00
Every princess needs her beauty sleep…erm, beauty nap, that is! This nap mat is filled with a soft layer of cushioning for comfort and has a water-repellant nylon backing. The attached Serasoft® blanket will keep any chills out. Little heads can rest on the pillow, which has a removable insert for easy washing. Roll it up easily with a Velcro closure and carry strap for storage. Perfect for pre-K and kindergarten naptime, and toddlers, too! When you can't tuck them in at school...give them the coziest rest possible!

  • Size: 22 inches across (pillow) and 51 inches long
  • Removable head rest pillow for easy washing
  • Water-repellant nylon backing
  • Serasoft blanket attached
  • Rolls up with Velcro closure and a carry strap
  • Accessory pocket
  • Part of our Princess Collection.
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